Digital Media generates an enormous amount of loan business on the web. Generating leads from a variety of websites and sources, they had a substantial need for getting the right offer in the hands of the right consumer. The focus for the programs were direct response... generating funded loans.
Implementing technology based marketing automation through our E-mail Marketing Platform, ensured that fresh leads received the right message at the right time - and beat competitors to the punch.
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An Upgrade to Online Marketing & CRM Digital Media E-mail Marketing Platform powered the eNewsletter campaign for Provident Financial Services. This community bank liked the idea of an electronic customer newsletter, but lacked the staffing and technology resources to make it happen. E-mail Marketing Platform provided this solution. Working with Financial Wisdom, E-mail Marketing Platform was able to facilitate the distribution and management of Provident Financial Services' financial eNewsletters, an important part of their overall marketing platform.

eMessaging with eNewsletters The role of electronic communications is changing the way banks communicate and the way customers handle their finances. Just like websites have become important marketing tools, eNewsletters sent via opt-in email are becoming the communication channel of choice for many consumers.
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